Atlantanews Online

“That means that 94% of sales reps are leaving sales on the table to go to your competition,” says van Vierzen.

ADDRESSING CORE BARRIERS TO SALES SUCCESS

The founder of REVSquared B2B Sales Agency, Ruth van Vierzen, created the FailProof B2B Sales Program, in response to a pattern she noticed in the client companies she was serving. Her clients had excellent products and reputations in their industries, but were not selling to capacity. The sales reps wanted to perform better but were all doing things their own way without structured guidance. As a result, sales departments operated in a haphazard manner and didn’t generate consistent, predictable sales revenue for the company.

Business data shows that sales reps find prospecting and follow-up to be their most challenging activities. Not surprisingly, these are also the most avoided tasks. But they are also essential for sales success and revenue growth. In her work as a fractional sales expert at REVSquared, van Vierzen knows that having essential sales processes in place contributes to a better team culture and healthier bottom line for the company.

If you get into a conversation about sales with van Vierzen, she will inevitably mention “the 6%”. It’s a number she’d like to see grow significantly in the world of sales. This 6% relates to the oft-cited sales data that says that only 6% of sales reps follow up enough times to consistently close sales. “That means that 94% of sales reps are leaving sales on the table to go to your competition,” says van Vierzen. She implores companies to stop priming their prospects to buy, only to leave them hanging with insufficient follow-up.

THE VALUE OF HANDS-ON, REAL WORLD PARTICIPATION

Billions of dollars are spent annually in the USA alone on sales rep training. But much of this training never gets applied because it is forgotten as soon as reps return to their day-to-day routines. This is the value of the hands-on, real world practice in the FailProof Sales Program. This interactive approach also increases buy-in to the new process changes being introduced. That understanding formed the foundation of how van Vierzen designed the sales program.

van Vierzen, who delivers each live program herself, notes “These are the same processes I build out for individual clients. But with the live, group program, participants take part in the creative build-out and testing of the processes. As a result, they start seeing positive impacts during the program and this creates even more buy-in and excitement about how it can help their sales.”

The FailProof B2B Sales Program is also structured to be a more budget-friendly alternative. The program is ideal for businesses that want to unlock their full potential and transform their sales results. Since the program creates sales structure through process, it gives reps the tools to sell with ease and confidence.

Another popular feature is that participants receive highly targetted business leads and actually start booking meetings during the training itself. van Vierzen loves to quote her sales mantra that inspired the name for the program: “Sales reps can’t fail when they have sales processes to rely on.”

For More Information Visit:

Linkedin: https://www.linkedin.com/in/ruthvanvierzen/

Media Contact
Company Name: REVSquared B2B Sales Agency
Contact Person: Ruth van Vierzen, President
Email: Send Email
Phone: (705) 772-2443
City: North Bay
State: Ontario
Country: Canada
Website: https://failproofsales.com/